Pre-sell the project.
Before the model unit opens.
Investors and buyers commit faster when they can feel the space. PurFrame turns your renderings or early marketing photography into cinematic walkthroughs — delivered months before the model unit is ready.
Sell the vision long before the drywall goes up.
Developer sales decks live and die on how real the project feels on the first scroll. PurFrame turns the renderings you already paid for into motion that reads like a finished-unit walkthrough — the kind of asset that moves reservations.
Faster reservations
Prospects who see the space in motion commit before competitors do. Convert interest into deposits months earlier in the sales cycle.
Any source, one pipeline
Interior renders, exterior CGI, SketchUp exports, real photography of your spec unit — PurFrame takes whatever you have and returns the walkthrough.
The sales cycle starts before the sales center opens.
Flat rendering decks under-sell the project. Waiting for the model unit to shoot video delays reservations by months. PurFrame closes the gap — the renderings your sales team already has become cinematic walkthroughs that move prospects off the fence.
Move reservations earlier
Launch the sales campaign with cinematic walkthroughs instead of static boards. Lock buyers in before the project is on the ground.
Make renderings earn their cost
You already paid for the CGI. PurFrame extracts a second layer of value — cinematic motion video and photorealized stills, from the same source files.
Every channel, one render
Landscape for the sales site, 9:16 for broker outreach, square for paid social — every project exports in all three formats from a single render.
Flat render to photoreal cinematic.
Upload your flat CAD renders. PurFrame realizes each one into a photorealistic still with natural lighting and materials, then stitches them into a cinematic walkthrough — with an optional lifestyle actor for scale. Every export includes the realized stills alongside the final video.






Pre-sell the project. Shorten the sales cycle.
Developers using PurFrame launch sales campaigns months earlier — with the kind of asset that gets prospects to reserve.